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Anne Hathaway for Lancome.

uploaded-file-36071The gorgeous Anne Hathaway is the newest spokemodel for Lancome. She just signed on to become the company's newest "brand ambassador" starting later this year. She will appear in print and television ads for their newest frarance, which has yet to be revealed.

"Anne Hathaway is a radiant young woman who perfectly embodies modern femininity," said Lancôme International president Odile Roujol. "We know she will portray all the passion and excitement of our new fragrance, to be launched throughout the world in September 2008."

Lancome is on a roll here when selecting beautiful faces to align with product launches. Most recently Kate Winslet was named spokemodel for the Tresor line, while Clive Owen represents the Hypnose Homme Fragrance.

Stay tuned for information on their latest fragrance, launching this fall. 

Posted on Jan 2, 2008 by Registered CommenterTeri, editor, Beautiful Makeup Search in , , | Comments2 Comments

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Reader Comments (2)

Anne is super cute and I can't wait to see what the new Lancome ads look like! :) AND I can't wait to smell their new fragrance!!

Jan 2, 2008 | Unregistered Commenternilla cookie

I wholeheartedly agree with their decision. She is lovely
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Jan 3, 2008 | Unregistered Commentervonnie

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