To celebrate the 10th anniversary of the original Ralph Lauren Romance, perfumer Harry Fremont has created Always Yours, a more complex fragrance blend inspired by the deepening of a relationship.
Fremont also created the original Romance, which remains a best-seller today. Romance Always Yours is a Sensual Floral Chypre with top notes of Rose, Yellow Freesia & Ginger; mid notes of Lotus Flower, White Violet & Fresh Daylily; and base notes of Patchouli , Creamy Sensual Musk & Oak Moss.
To celebrate the release, the fragrance is available not only as an Elixir de Parfum ($60-$75) but also as a very special Limited Edition Parfum ($225), which features a hand-crafted glass faceted dauber, reminiscent of the diamond -a traditional . The Romance Always Yours Elixir de Parfum will become a permanent part of the collection alongside the original Romance, a testament to the lasting commitment which inspired Always Yours.
Even more fun to celebrate, the brand has launched Romance vMAIL, a virtual Valentine to share with the special person in your life.
Here's how it works: First, you create a slideshow of images by uploading your own photos from Flickr, your computer or selecting from iconic Romance images shot by photographer Bruce Weber and featuring real-life model couple, Valentina & Luiz. Next, you create a customized soundtrack for your slideshow. Choose from ten romantic tunes, including an exclusive (free!) downloadable track from the new Nat King Cole album of modern remixes. Finally, share the love! The unique Romance vMAIL is shareable so email it to your boyfriend or husband or post it to your Facebook or MySpace page, or other social networks Check it out and have fun creating at always-yours.com.
Ralph LaurenRomance Always Yours is now available at department stores nationwide and at RalphLauren.com.