I cannot believe that 2014 is coming to a close. With the end of the year comes celebrations, of course. The biggest celebration happens in New York City's Times Square and this year I am a little bit more excited as there is a fun beauty tie in with one of my favorite brands. Yes! COVERGIRL has partnered with Cosmo to ring in 2015! Times Square will surely be red HOT as they create the most #colorfulcountdown on New Year’s Eve to celebrate the launch of COVERGIRL’s new Colorlicious Lipstick.
“Easy breezy COVERGIRL is ready to kick off 2015 with a bang!” said Esi Eggleston Bracey, VP, general manager, COVERGIRL Cosmetics. “And we couldn’t be more excited than to start the year with Cosmo and the millions of fun, feisty and fabulous women who love both of our brands. It’s not just about celebrating these women on New Year’s Eve; it’s about celebrating them each and every day, whether through something simple like the perfect new lipstick shade, or something bigger like inspiration from our amazing COVERGIRLs or involvement with our #GirlsCan program.”
Now, for the Colorlicious Lipstick -- I am really liking it. Starting with the tinted metallic packaging that is close to the color of the lipstick, to the super pigmented lipstick shades themselves there is a lot to like here. I am so impressed by how ultra moisturizing the Colorlicious Lipstick is though. The formula is packed with emollients like Shea, Avocado and Aloe so lips feel super soft and smooth as they are drenched in beautiful color.
Speaking of beautiful color, there are 36 on trend gorgeous colors that make up the Colorlicious Lipstick line. Created by Pat McGrath, COVERGIRL’s Global Creative Design Director, they are grouped into four easy-to-shop color families: nudes, pinks, reds and plums. And if you could never find your perfect nude or red lipstick shade before, it's here -- I promise. The Colorlicious collection has more nudes (Honeyed Bloom is my fave) than ever and reds are made perfect as there is one for every skin tone in a cool, neutral and warm.
The Colorlicious Lipstick lineup:
Dulce de Leche
Kiss of Peach
Check out the Colorlicious Lipstick shades I got my hands on:
The COVERGIRL Colorlicous Lipsticks are available at your favorite drugstore or mass retailer for $5.99 - $6.99 depeending on the retailer. Wait until you see the Colorlicious Lip Lava; more to come on this hot new gloss soon. Be sure to follow the #colorcountdown on New Years Eve while you are watching any of the NYE coverage.