The beauty world is a buzz with the news of the first beauty ad that has gone to print un-retouched - on purpose. MAKE UP FOR EVER said that he goal of the campaign is to highlight that women can look flawless without being digitally enhanced – which is slowly becoming a trend in the industry.
What a better way to show this than with the brands HD Invisible Cover Foundation. This foundation provides results so flawless, that the skin does not need retouching even when photographed with a digital lens.
About the author: A savvy beauty expert, Teri Cosenzi is the creator of beautifulmakeupsearch.com. As a busy Mom to four, she is committed to finding makeup and skincare that simply works and works well. For 12 years, she has brought the latest and greatest in makeup and beauty news, reviews and beauty tips to the web. Teri lives, dreams and blogs beauty!
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