Entries in Press Sample (415)


L’Oréal Paris Féria Wild Ombré Haircolor Kit.

I don't know why I am so tempted to try this new L’Oréal Paris Féria Wild Ombré Haircolor Kit. Even with a hair color disaster that has me swearing off at-home hair color and knowing that the ombré look is not for me, I will admit that it looks great on certain hair styles. Either way, one thing is true, L’Oréal Paris has created the first at-home coloring system designed to create one of the hottest hair color trends to come around in a long time.

This L’Oréal Paris’ innovation uses a three-part lightening system plus a patented Expert Brush that work together to achieve this modern new take on highlights. This brush-on technique makes it easy to create ombré effects ranging from subtle and sexy to bold and edgy. It is up to you.

Like I said, the secret is in the patented Expert Ombré Brush. It precisely targets hair’s lengths and ends for a perfect application. The unique, easy-to-use brush allows you to apply and customize the Ombré look where you want it, lightening it up or adding natural dimension on any strand or section of hair. It’s as easy as brushing your hair. Best of all, results can be achieved in just 25 – 45 minutes (depending upon preferred intensity) right at home.

The L’Oréal Paris Féria Wild Ombré Haircolor Kit comes in three shade kits:

060- For medium to dark brown hair
070- For dark blonde to light brown hair
080 - For light to medium blonde hair

Each kit retails for $12.99 each and is available at drugstores and mass retailers now.

Let me know if you've tried the kit. I'd love to know how it works for you!


Too Faced Boudoir Eyes Soft & Sexy Eye Shadow Collection.

Calling all neutral eye look lovers, there is a new palette that you have to know about. This one is designed to give eyes that soft, sexy, neutral look we all love. Introducing Too Faced Boudoir Eyes.

"Create eyes that are so big, dreamy, and sultry that when someone looks into them, they get lost inside." - Jerrod Blandino, founder Too Faced Cosmetics.

Nine shades in all, this collection of shadows contains three larger base shadows and six accent shades. Five of the shades are new to the brand. They are super soft, silky and yes, even sexy with finishes from matte, to shimmery to full on sparkle.

The set includes a little cheat sheet with three very easy to create looks to make it easy to make the most of all the colors.

The shades (you have to get a kick out of the names):

  • In the Buff
  • Fuzzy Handcuffs
  • Voulez-Vous
  • Satin Sheets
  • Sugar Walls
  • Garter Belt
  • Birthday Suit
  • Lap Dance
  • French Tickler

I am loving the new tin palette - it is a definite upgrade form the brands usual cardboard cartons.

Of course my new favorite shade in the palette, Lap Dance, is broken. :(

The Boudoir Eyes Soft & Sexy Eye Shadow Collection retails for $36.00 and is available at Sephora, Ulta, Macy's and


M·A·C Mineralize Rich Lipstick. 

M·A·C is expanding their Mineralize line of products to now include lipstick. Yay! You know I love lip products and I was so excited when I read about the launch of Mineralize Rich Lipstick. Now that they are here and I was sent a few to try, I could not wait to tell you about them. They are good!

M·A·C’s love affair with lips has led to the launch of a new M·A·C masterpiece. Introducing MAC Mineralize Rich Lipstick – it’s larger in size and scope and lavishes lips with nutrient-rich moisture. Featuring a luxurious formula and gorgeous colour, enhanced with a mineral moist complex that provides lips with nourishment and lasting hydration. Lightweight colour glides on with ease for an intense bright with shade retention.

There are twelve shades in the collection and they are all very wearable. The colors are pigmented, but softly, as in they are not "look at me" lip colors. The colors are buildable though. The finish is somewhat glossy, like a cream gloss.

  • Style Surge - Neutral coral cream
  • Luxe Naturale - Light beige cream
  • Glamour Era - Mid-tone warm brown frost
  • Posh Tone - Soft warm nude cream
  • Lady At Play - Mid-tone cool tangerine
  • Lush Life - Deep cool plum
  • Dreaminess - Soft cool pink cream
  • Grande Dame - Mid-tone neutral rose cream
  • All Out Gorgeous - Deep warm red
  • Everyday Diva - True red cream
  • Elegant Accent - Mid-tone warm rose cream
  • Divine Choice - Mid-tone cool pink cream

The formula is very smooth and light feeling on the lips - very buttery soft. It is made up of 77 minerals to instantly nourish lips.

The new shape of the lipstick tube is different as it takes a nod in the direction of the other Mineralize product caps. It is made of metal and is suprisingly magentized. The cap "clicks" into place on the base.

M·A·C Mineralize Rich Lipstick sells for $22.00 each. Look for them now at all M·A·C locations, Nordstrom, Macy's and online at


Benefit Longwear Powder Shadow.

The new Benefit Cosmetics color collection, with packaging inspired by the Art Deco design of the Golden Gate Bridge, includes a new product for the brand, a Longwear Powder Shadow.  A powder eyeshadow that comes in beautiful colors in a fabulous long-wearing formula? Yes, please!

These Longwear Powder Shadows are super silky soft and are highly pigmented so the colors are true. They apply with ease, blend to perfection and last all day. There are 12 shades in total with three finishes: matte, satin and sheen.

  • Milk It! - Pearly White
  • Call My Buff - Pale Shell
  • Pinky Swear - Soft Matte Pink
  • It's Complicated - Golden Peach
  • Thanks a Latte - Golden Brown
  • Pause for Applause - Soft Lilac
  • Nude Swings - Soft Rose Gold
  • Blingo! - Brilliant Silver
  • Raincheck? - Smoky Amethyst
  • Gilt-y Pleasure - Golden Sand
  • Kiss Me, I'm Tipsy - Spiced Brown
  • Quick, Look Busy - Matte Espresso

Benefit Cosmetics Longwear Powder Shadows sell for $20.00 each and are available at, Benefit Boutiques, Sephora and select Macy's stores.