The Beautyblender Sponge.

Covering shows backstage at Fashion Week has me searching for the beauty products that will be on trend next season. There is one product that I saw over and over - at every show I covered this year and it was this, the Beautyblender. If it is a fave of the makeup artists and is used at the biggest shows of the year, it has to be good. In two words, let me just say this: it is.

This super cute pink sponge makes application of foundation and concealer totally even, while covering skin and making it appear almost flawless. When bouncing, yes BOUNCING, or in makeup terms, stippling the Beautyblender sponge over the face, an air-brush finish will be achieved. No lines, no streaks, no tell-tale sign of demarcation. Just a beautiful finish.

To use, I first dampen the sponge by spraying a a few squirts of water on it. I then apply my foundation to the back of my hand and dip the large round bottom of the sponge in it and bounce it over my face. I bounce a bit more where I need more coverage and continue to bounce and adjust the pressure as needed all around my face. I use the smaller slightly pointed end to apply concealer under and around my eyes.

Caring for the Beautyblender Sponge is simple with it's Blendercleanser, an environmentally friendly cleansing solution. You can buy both the Beautyblender sponge and the cleanser in this little travel kit. Not only is the Travel Kit a great buy at $23.95, but during the month of October, Beautyblender will donate 10% of all product sales to the National Breast Cancer Foundation.

Shop at (the BCA package is only available here) or Sephora for this ultimate beauty tool.