COVERGIRL just announced their latest spokeswoman!
Taylor Swift, the 20-year old, award-winning singer and songwriter has just finished shooting her first advertisements and will be representing a new line of luxury products for brand. I think it is a perfect choice for the brand. When I think of a celebrity who is clean and pure, what I have often thought of COVERGIRL, Taylor definitely fits the bill. I cannot wait to see what the new line of luxury products will be.
The ads featuring Taylor ,are scheduled to debut in January 2011, along with the launch of the new line. Taylor joins the ranks of Ellen DeGeneres, Rihanna, Queen Latifah, Drew Barrymore and Dania Ramirez as the newest face of the brand.
What do you think of the pairing?