Get In the Groove with M·A·C.

I told you that M·A·C had more up its sleeve this week. This one has us In the Groove.

"Every once in a while don’t you just want to let go, feel the flow, and get In The Groove? Start with a little ’70s Batik, add some ’80s Neo-Mod Tie-Dye fun, some Marrakech mystique, and you’re feeling groovy! A modern, flowing and fabulous way with bold, kaleidoscopic colour combined with boho charm and up-to-the-minute catwalk style. Nine NEW Mineralize Eye Shadows, six Cremesheen Lipsticks, six Cremesheen Glass, four Mineralize Skinfinish Powders, and five NEW Mineralize Blush Duos. Shadows are matte, sans glitter and in a trio format. Creamy lips play perfectly off Mineralize satin-smooth eyes. Turn on and groove out!"

 

Lipstick (Cremesheen) - $14.00
Call My Bluff Mid-tone creamy coffee
Jazzed Bright coral pink
Crème d’Nude Pale muted peach beige
I Like It Like That Deep blue pink
All Styled Up Bright yellow pink
Go For It Mid-tone blue purple

Cremesheen Glass - $18.00
On the Scene Light coral beige
You’ve Got It Dirty silver grey
Going Casual Sheer lilac
Fashion Whim Light beige
Right Image Mid-tone blue pink
Chillin’ Light white blue

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M·A·C has Lashes Haute & Naughty with its Latest Mascara.

Another launch from M·A·C today. This one is exclusive and it sounds very exciting, as it is a first of its kind mascara. Meet M·A·C Haute & Naughty Lash.

M·A·C Haute & Naughty Lash features a dual wiper system with two different sizes– one big and one small – that let you easily control the amount of mascara you use. Use the smaller orifice for superior separation, natural, beautiful and defined lashes; use the larger orifice for incredible volume and drama.

One Brush, Two Wipers. Two Looks = Two-In-One Mascara. The design is simple, but it provides a greater degree of flexibility and convenience in a single mascara.

M·A·C Haute & Naughty Lash comes in Haute & Naughty Black and sells for $18.00. It will be available exclusively at maccosmetics.com and nordstrom.com on July 19th. It will be further available at all M·A·C locations, beginning September 16, 2010.

M·A·C alice + olivia Collection.

I am always in lust with the collections that M·A·C does in collaboration with designers. Their latest collaboration is no exception. M·A·C alice + olivia Collection is perfectly on trend for right now. With it's strikingly beautiful, upbeat colors - bright pink, purple, teal and lemon- lime green - I am after it all.

“If I had a world of my own, everything would be nonsense. Nothing would be what it is because everything would be what it isn’t. And contrary-wise, what it is, it wouldn’t be. What it wouldn’t be, it would. You see?”— alice + olivia = Stacey Bendet, New York native, downtown-fashionista, all-around fun girl, and the sum total of design line alice + olivia, M·A·C’s latest collaborator.

A frump-fighting, pro-pixie, anti-seriousness collection of colour that includes new takes on Dazzleglass Crème. So Rich So Pretty Nail Lacquer and Partylicious Pigments…hip + happy = alice + olivia for M·A·C.

 

Dazzleglass Creme - $18.00
Sparklicious Creamy pale pinky white with soft multi-dimensional pearl
If It’s Pink... Hot pink with soft multi-dimensional pearl
I.Want.Candy Hot yellow with soft multi-dimensional pearl

Pigment
- $19.50
Later. Black with transforming purple pearl
If It Sparkles… White with transforming pink pearl
Partylicious Turquoise with silver pearl

Nail Lacquer
- $12.00
Morning. After Creamy turquoise
So Rich So Pretty Bright purple with pearl
Military Black matte with silver suede pearl

M·A·C alice + olivia Collection will be available July 8, 2010 only at M·A·C Retail Stores, 1.800.588.0070 and www.maccosmetics.com.

*Press sample(s) of the product(s) featured was provided by brand or brand representative for editorial consideration.