Bobbi Brown Lash Glamour Extreme Lengthening Mascara.

Bobbi Brown’s new gold standard in mascara, Lash Glamour Extreme Lengthening Mascara says it will create the longest looking lashes you’ve ever seen—in no time at all. I am definitely intrigued, are you?

The secret is said to be an upgraded good-for-your-lashes formula working in perfect synergy with a unique molded brush.

The formula is made up of plant-derived emollients and waxes to stretch lashes to dramatic lengths. A Vitamin B and humectant blend conditions lashes and keeps them soft and flexible. The flexible, rubber-bristled brush interlocks with lashes like a zipper—applying mascara evenly from root to tip without globs or clumps. Plus, it comes out loaded with enough mascara to apply multiple coats, no redipping necessary.

If the promises of just one sweep to get noticeably longer lashes and perfect separation, you can count me in.

Lash Glamour Extreme Lengthening Mascara is available in two shades; Black, and a limited edition Plum. It is for sale now at all Bobbi Brown locations and on her website for $24.00.