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Just when I thought the matte lipstick trend was over, MAC comes along with a new formulation of a matte lipstick.

This new lipstick is so utterly different and I am OBSESSED. MAC Powder Kiss Lipstick is unlike anything that I have ever tried.

Powder Kiss Lipstick is the matte lipstick reinvented and like only MAC could do.

MAC created Powder Kiss to duplicate a technique that is often seen backstage at NYFW . You see, MAC artists were often seen blending out edges of matte lipstick for a hazy effect, so developers set out to create a formula that would give this look from a lipstick itself.

Now, would I want to wear a fashion week look with a hazy effect on my lips? It doesn’t sound like it. But once I felt this groundbreaking formula and saw the soft-focus color on my lips, I was taken aback. It is beautiful.

MAC Powder Kiss is a weightless moisture-matte formula that contains moisture-coated powder pigments that actually condition and hydrate the lips as you wear it. It feels like a lightweight balm as I wear it — so unique. It is not what I would expect from something with such a beautiful, blurred effect.

And that is the best way to describe the look of Powder Kiss.

Powder Kiss has a unique, soft focus blurred effect, more than a true dried out look of a matte lipstick. It looks like you applied your best soft focus powder over your lipstick, but it doesn’t feel like you are wearing powder; it feels lightweight and almost cushiony.

Read: The MAC Concealer that will make you love concealer again

The shades are downright beautiful. I normally shy away from really deep shades, but with the soft focus formula, I am finding myself able to wear even the darker shades like Burning Love.

Here is the complete Power Kiss Lipstick rundown.