Lancôme’s Pout-à-Porter in Proenza Pink.

Attention Lancôme devotees! The waiting list for their newest Pout-à-Porter lipstick shade in Proenza Pink is now open.

ProenzaPack.jpgCall any of the Lancome boutiques or the Lancome counters at Bergdorf Goodman or your local Neiman Marcus to get on a waiting list now.

Behnaz, the original shade in the Pout-à-Porter series, was produced in an ultra-limited-edition quantity and sold only at the four Lancôme boutiques in the U.S. The Behnaz shade, a universally flattering red, sold out via waiting list even before it hit counters and was spotted on eBay selling for $103.50 (it retailed for $25.00).

To ensure that all the Proenza Pink fans are able to get their hands on the shade, it has been produced in a greater quantity than Behnaz (yet still limited edition!). It will be available in a wider distribution and found exclusively at Neiman Marcus, Bergdorf Goodman, Lancôme’s four U.S. boutiques and Waiting lists for Proenza Pink opened on February 1st and the lipsticks will hit counters on the 1st of March.

Proenza Pink will retail for $25.00.

What are you waiting for? I am on the waiting list already. The shade looks so pretty (in pink!).


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