The CEW Beauty Award Finalists.

Every year, the best in the beauty business (collectively CEW - Cosmetic Executive Women) get together to review, test and vote on their favorite beauty products submitted by brands. The winner will receive the special CEW Award Winner seal. I equate these awards to the Academy Awards - except, this is just for beauty.

Earlier this month, the annual product demonstration was held and the finalists have been chosen.  Take a look at the list to see if your favorites are listed. I've starred my favorites in each category and will be placing my vote.


Body Treatment Mass

  • AVEENO® Positively Ageless™ Firming Body Lotion
  • Johnson & Johnson Baby Oil Gel with Shea & Cocoa Butter
  • LUBRIDERM® Intense Skin Repair Ointment
  • Olay Body Quench Advanced Healing Body Lotion
  • Vaseline® Sheer Infusion™ with Stratys-3™ ***

Body Treatment Prestige

  • Clarins USA High Definition Body Lift ***
  • Fresh Brown Sugar Body Cream
  • Laura Mercier Cosmetics Crème de Pistache Body Soufflé
  • MAC Cosmetics Mineralize All-Over Lotion
  • Origins Dr. Andrew Weil for Origins™ Night Health Bedtime Spray

Bath/Shower Product Mass

  • Burt’s Bees® Fabulously Fresh Rosemary & Peppermint Body Wash
  • Dove Deep Moisture Nourishing Body Wash with NutriumMoisture™
  • mark Self Sanctuary Berry Cranberry Shower Wash
  • Olay Body Wash Plus Tone Enriching Ribbons ***
  • Soap & Glory Scrub, Actually

Bath/Shower Product Prestige

  • Ahava Mineral Botanic Velvet Cream Wash - Hibiscus & Fig
  • Body Conscience 3-Minute Shower Body Polish Bar
  • Fresh Sugar Açaí Body Scrub
  • Kate Somerville Skin Care ExfoliKate Body
  • philosophy Bubble Gum Blow Out High Foaming Shampoo, Shower Gel, and Bubble Bath ***


Acne Treatment

  • Avon Clearskin Professional Invisible Blemish Treatment ***
  • CLEAN & CLEAR® Advantage® Mark Treatment
  • DDF Skincare Acne Control Treatment
  • La Roche Posay Effaclar AI Intensive Acne Spot Treatment
  • Proactiv® Clear Purifying Mask

Anti-Aging Mass

  • Avon Anew Clinical Derma-Full X3 Facial Filling Serum
  • Garnier Nutritioniste Ultra-Lift Pro Deep Wrinkle Roller
  • GoodSkin Labs Sculptinex™ Instant ReSculpting Face Treatment with Tensine™ and Resveratrol
  • Olay Professional Pro-X Deep Wrinkle Treatment
  • RoC® Multi Corrrexion™ Skin Perfecting System ***

Anti-Aging Prestige

  • Aveda Enbrightenment Brightening Intensive Massage Masque
  • Estée Lauder Advanced Night Repair Synchronized Recovery Complex
  • Lancôme Génifique Youth Activating Concentrate ***
  • Shiseido White Lucent Brightening Serum for Neck & Décolletage
  • SK-II Skin Signature 3D Redefining Mask

Cleanser & Scrub Mass

  • AVEENO® Ultra-Calming Moisturizing Cream Cleanser 
  • CLEAN & CLEAR® Morning Burst In-Shower Facial ***
  • Neutrogena Oil-Free Acne Wash Redness Soothing Facial Cleanser
  • VISINE Total Eye Soothing Wipes
  • Yes To Cucumbers Natural Glow Facial Towelettes

Cleanser & Scrub Prestige

  • Aveda Green Science Perfecting Cleanser
  • Kiehl's Since 1851 Rare Earth Deep Pore Daily Cleanser
  • philosophy When Hope Is Not Enough Hydrating Cleansing Balm ***
  • Shiseido Future Solution LX Extra Rich Cleansing Foam
  • Skyn ICELAND Glacial Cleansing Cloths

Eye Treatment Mass

  • Avon Anew Clinical Crow’s Feet Corrector
  • Garnier Nutritioniste Skin Renew Anti-Sun-Damage Daily Eye Cream SPF 15 ***
  • Neutrogena Instant Eye Reviver from Ageless Restoratives
  • Olay Regenerist Anti-Aging Eye Roller
  • Vichy LiftActiv Retinol HA Eyes

Eye Treatment Prestige

  • Estée Lauder Time Zone Anti-Line/Wrinkle Eye Creme
  • Lancôme Génifique Eye Youth Activating Eye Concentrate ***
  • Origins GinZing™ Refreshing Eye Cream to Brighten and Depuff
  • Shiseido Benefiance NutriPerfect Eye Serum
  • Skinceuticals A.G.E. Eye Complex

Moisturizer Mass

  • AVEENO® Ultra-Calming Daily Moisturizer SPF 30 
  • Avon Anew Reversalist Night Renewal Cream
  • Garnier Nutritioniste Skin Renew Awakening Face Massager
  • Grassroots Research Labs Vitamin C Power Brightening Cream SPF 25 with Vitamins E and B5 ***
  • Olay Professional Pro-X Age Repair Lotion SPF 30

Moisturizer Prestige

  • Clinique Even Better Skin Tone Correcting Moisturizer SPF 20 ***
  • Kiehl's Since 1851 Açaí Damage-Correcting Moisturizer
  • Lancôme Absolue Precious Cells Advanced Regenerating and Reconstructing Cream SPF 15
  • MAC Cosmetics Studio Moisture Tint SPF 15
  • Shiseido Future Solution Total Regenerating Cream


Hair Care Product Mass

  • AVEENO® Nourish + Condition Leave-In Treatment
  • Garnier Fructis Triple Nutrition 3-Minute Undo: Dryness Reversal Treatment
  • L'Oréal Paris EverPure Sulfate-Free Color Care Moisture Shampoo ***
  • Pantene Nature Fusion Smooth Vitality Shampoo
  • Zotos International Diamond Shine Shine Boost Rinse-Out Glaze

Hair Care Product Prestige

  • Aveda Sun Care Protective Hair Veil ***
  • Bumble and Bumble Thickening Serum
  • Frederic Fekkai Salon Technician Color Care Anti-Fade Top Coat
  • Living Proof, Inc. No Frizz Shampoo
  • Ojon Restorative Leave-in Treatments

Hair Coloring Product Prestige

  • Beau Colour Root Essentials
  • Clairol Professional Premium Crème Demi Permanente
  • ColorMetrics TouchBack by ColorMark
  • Kelly Van Gogh Root Rehab
  • Oscar Blandi Haircare Pronto Colore Root Touch-Up and Highlighting Pen ***

Hair Styling Product Mass

  • Dove Heat Defense Therapy Mist
  • Garnier Fructis Style Volumizing Anti-Humidity Hairspray ***
  • John Frieda Collection Frizz-Ease Heat Defeat Protective Styling Spray
  • Klorane No Rinse Care with Papyrus Milk
  • TRESemmé 24 Hour Body Finishing Spray

Hair Styling Product Prestige

  • Bumble and Bumble Bb.Gel ***
  • DevaCurl Mirror Curls
  • Living Proof, Inc. Full Thickening Cream
  • Moroccanoil Glimmer Shine Spray
  • Sebastian Professional Microweb Fiber


Eye Product Mass

  • CoverGirl Smoky Shadow Blast
  • FLIRT! Lash-a-delic™ Fast Defining Mascara ***
  • Maybelline New York Lash Stiletto Ultimate Length Mascara
  • Neutrogena Nourishing Eyeliner
  • Sonia Kashuk for Target® Dramatically Defining Long Wear Gel Liner

Eye Product Prestige

  • Clinique High Impact Curling Mascara
  • Estée Lauder Double Wear Stay-in-Place Eye Pencil
  • Lancôme Ôscillation Powerbooster Vibrating. Amplifying. Primer
  • MAC Cosmetics Mineralize Eye Shadow ***
  • YSL Beauté Mascara Singulier - Exaggerated Lashes, Dramatic Styling

Face Product Mass

  • Avon Products, Inc. Anew Wrinkle Zone Line Smoothing Duo
  • CoverGirl Simply Ageless Sculpting Blush ***
  • Maybelline New York Dream Liquid Mousse Foundation
  • Neutrogena Mineral Sheers Concealer Kit SPF 20
  • Sonia Kashuk for Target® Super Sheer Liquid Tint

Face Product Prestige

  • Bare Escentuals BareMinerals Matte SPF 15 Infused with RareMinerals ActiveSoil™ Complex
  • Clinique Redness Solutions Instant Relief Mineral Powder
  • Giorgio Armani Beauty Lasting Silk UV Foundation SPF 20 ***
  • MAC Cosmetics Studio Sculpt SPF 15 Foundation
  • Origins Multi-Grain™ Makeup SPF 14

Lip Product Mass

  • CoverGirl Outlast Lipstain ***
  • mark Kissink Lip Tintmarker
  • Maybelline New York Color Sensational Lipcolor
  • Neutrogena MoistureShine Lipstick SPF 20
  • YOYO Lip Gloss, Inc Minis

Lip Product Prestige

  • Christian Dior Dior Addict Lip Glow - Color Awakening Lip Balm SPF 10
  • Clinique Vitamin C Lip Smoothie Antioxidant Lip Colour ***
  • Estée Lauder Double Wear Stay-in-Place Lipstick
  • Guerlain Le Rouge G de Guerlain
  • MAC Cosmetics Cremesheen Glass ***


  • American Crew Trichology Hair Recovery Patch
  • Avon Patrick Dempsey 2 Dual Action Face Wash
  • Gillette Hydra-Scrub + Body Wash
  • Lab Series Skincare For Men  Active Hand Cream ***
  • NIVEA for Men Active 3


Men's Scent

  • Aramis and Designer Fragrances DKNY Men Eau de Toilette Spray
  • Bond No. 9 New York Brooklyn Eau de Parfum
  • Coach Beauty Coach for Men Fragrance Spray
  • John Varvatos Artisan
  • Tom Ford Beauty Grey Vetiver ***

Women's Scent Mass

  • Avon In Bloom by Reese Witherspoon ***
  • Coty Beauty Halle by Halle Berry eau de parfum
  • FLIRT!  Flowerific Perfume Spray
  • mark Sophistique Eau de Toilette Spray
  • P&G Prestige Avril Lavigne Black Star

Women's Scent Prestige

  • Bond No. 9 New York Astor Place Eau de Parfum
  • Chanel Inc. Cristalle Eau Verte Eau de Toilette Concentrée
  • Coty Prestige Lola Marc Jacobs
  • Gucci Flora by Gucci
  • Michael Kors Beauty Very Hollywood Eau de Parfum Spray ***


 Sun Product Mass

  • Coppertone Sensitive Skin Sunscreen Lotion SPF 50 Faces
  • Hawaiian Tropic® Sheer Touch SPF 50 Creme Lotion
  • La Roche Posay Anthelios 60 Ultra Light Sunscreen Fluid
  • Neutrogena Sensitive Skin Sunblock Lotion SPF 60+ with PureScreen™ ***
  • Soap & Glory Glow Getter

Sun Product Prestige

  • Bare Escentuals BareMinerals SPF 30 Natural Sunscreen
  • Chanel Inc. UV Essentiel Protective UV Care - Anti-Pollution SPF 30+
  • Kate Somerville Skin Care Somer360° Tanning Towelettes
  • St. Tropez Everyday Perfect Legs
  • VMV Hypoallergenics  Armada Post Procedure Barrier Cream 50+

Stay tuned for the list of winners, which will be announced May 21st.