I am so thrilled that Benefit Cosmetics has added a liquid foundation to their line up of fun, fantastic makeup products. It was a long time coming, but very worth the wait.
Hello Flawless Oxygen WOW Foundation will have you saying WOW too. I am really impressed. Not only does it wear well (read below for my personal thoughts on using), this beauty is formulated to protect against environmental aggressors with its SPF 25 PA++. It also contains derivatives of Vitamins C & E to help skin look better and fight the signs of aging. Those ingredients also tend to add brightening to a look.
The formula is light, yet hydrating. It is very liquid, and I get the right amount for me in just one pump. I found that it is best applied with a foundation brush for the most flawless coverage - otherwise your sponge will just soak this up. The coverage is light and natural, but build able if you need more. Just use your fingers and apply where you want a bit more coverage or add on a second layer if you really think you need to. I like a medium coverage foundation, but the look was so pretty, even and bright looking, that one layer applied with a foundation brush, as I said, was really enough for me.
Oxygen WOW comes in the following 9 shades, formulated for light, medium and deep skin tones.
- Ivory - I'm Pure 4 Sure
- Petal - I'm Plush & Precious
- Champagne - Cheers to me
- Honey - I'm So Money
- Beige - I'm All the Rage
- Toasted Beige - Warm Me Up
- Amber - I'm So Glamber
- Hazelnut - I'm Hopelessly Hot
- Nutmeg - Gotta Know Me
I am using the shade Honey, which is a bit dark for my NC30 skin tone, but I think it will be perfect for when I am doing a light self-tan. This formula is very breathable that I really think I will enjoy using it in the summer, when I am self-tanning, and I plan to use this shade then. That is, if I get it back from my daughter. This shade is perfect for her as she is a shade or so darker than me, and much more olive. She really loves it, applying not even a full pump with her fingers. She has also explained to me that it is important for her to really blend it out with her fingers to get a nice sheer, natural finish. I know - makeup advice from a 16 year old? Ha! It goes to show you though, that liking a more medium coverage and using a brush gives me the right finish; and for her, her fingertips do the job for her finish. It really is a great idea to experiment with application methods when it comes to foundation to find the one suitable for you.
Hello Flawless Oxygen WOW retails for $34.00, and is so new that you can only buy it right now from HSN.com, but it will be available online at benefitcosmetics.com come February 15th and in stores by March 1st.